Karpos and TORX®. A partnership that today seems completely natural, as if it had been predetermined. A predestined collaboration. This is the feeling that Karpos and the organizers of TORX® share. Love for the land, the people who immerse themselves in it, and the nature surrounding it are elements that have no limits and that bring people closer to their dreams, which is what happened with Karpos and TOR®. These common values create the foundation for a partnership that will start in 2021 and continue for three years, with the mutual hope that the initiative will go far. Karpos will be the main sponsor of the event.From TOR30 – Passage au Malatrà, to TOR130 – Tot Dret, to TOR450 – Tor des Glaciers, to TOR330 – Tor des Géants®, every competitor, in addition to experiencing unforgettable moments on the trails of the Valle d’Aoste, will have the opportunity to enter the world of Karpos, as the race packet will include a Karpos garment that will illustrate the identity of the brand. The collaboration will not stop there; the partnership will also include the creation of a line of merchandising garments under the Karpos and TORX® brands to convey the shared values that only a one-of-a-kind event like the Tor des Géants® can bring to life for the participants. A challenge not only for the runners who will compete on the spectacular trails of the Valle d’Aosta, but also an exceptional commitment on the part of both Karpos and TORX® to take the event to a new level.
Giuseppe Lira, Karpos brand manager, underlines the commitment made to execute a unique project in line with the company’s mission: “The products we make represent our identity and our fundamental nature. Ours is a strong and uncompromising position: we are not afraid of colors, and we are obsessive about fit and cut. The colors and the cut are more than just aesthetic principles. The colors express not only our identity but also the identity of those who wear our products. The cut is the blending of aesthetics and function. Only with a garment that offers a perfect fit can we allow ourselves to pursue the ideal of constant motion. When a piece of clothing ceases to be a limitation, then it becomes truly functional for our activity. It is no longer a filter but an amplifier of feelings. Here our testing ground becomes a continuous space to explore, where we let our life, our experiences, and our ideas flow, allowing us to push the limit a bit higher. This enables us to think of new and unforgettable things. We always follow new trails and routes because this helps us change perspective. We have an entire world to discover right outside our office. This is where the desire to write a new story together with the Tor des Géants® came from.”
“In any adventure, it’s not the destination but the journey that matters. We are very excited to welcome Karpos as our new travel companion, a brand with which we share our most important values: love for the mountains, professionalism, attention to detail, Italian quality, and that slightly eclectic style that makes us unique and distinctive. Above all, we share the spirit of adventure and the desire to explore new heights, to broaden our horizons and therefore grow. We will be together on the paths of the giants, step by step, through ups and downs, in a team that already promises to be an extreme and extraordinary experience, like TORX™.”
Karpos is a brand established in Fonzaso, Italy, at the foot of the Dolomites, to create the best outdoor clothing for all sports associated with the mountains, from ski mountaineering, to climbing, to mountain biking, to trail running. We all share a common spirit: moving light and fast with the pleasure and freedom of being able to stop and enjoy our surroundings.